Target Tradies is now part of our out of-home-inventory! This is a unique advertising opportunity reaching the cash rich Australian Tradie Market. Positioned on active construction sites there is no audience wastage. Advertising panels are positioned in site ofices, lunch rooms, and wash rooms required on building sites. These positions provide dwell time viewing for construction workers on their breaks and on site arrival. According to the BT Australian Financial Health Index, Tradies are the biggest spenders in Australia- spending more than doctors & lawyers on food, medical, childcare, and schooling. There are over 10,525 assets available nationally. We are excited about this new advertising opportunity to offer to clients.